Do people make money from social media platforms? If yes, can a fashion YouTuber make money via the views? Yes. There is also a list of the richest fashion YouTubers in the world. You will soon discover the names of the richest fashion YouTubers and their success stories shortly.
The popularity of social media is beyond normal because almost everyone uses it. Roughly 99.9% of the people in the world make use of social media for their individual purposes. The remaining 0.1% represents unborn kids. There are a variety of topics or niches on social media platforms like YouTube, Facebook, and Instagram. Entertainment, music, news, and fashion trends are the popular niches in social media.
YouTubers, as the name implies, make use of YouTube to entertain or educate their viewers. The more the views, the higher the monetary benefits. Today, our main focus will be on YouTube, and we will be giving you a list of the richest fashion YouTubers in 2022; stay tuned.
Top 6 Richest Fashion YouTubers In 2022
This list will contain YouTubers whose YouTube channels are about fashion and beauty. The entirety of fashion without specificity. The fashion designers, makeup artists, and lifestyle-related influencers. Now, let’s dive into the list of YouTubers who credited their financial success to social media.
- Zoe Elizabeth Sug
- Bethany Noel Mota
- Nikkie De Jager
- Marialejandra Marrero
- Michelle Phan
- Jeffree Star
The List Of The Richest Fashion Youtubers From The Smallest To The Highest
6. Zoe Elizabeth Sug
You must have heard about the popular British YouTube channel, ‘Zoella,’ it is handled and owned by Zoe Elizabeth Sug. Zoe is a popular social media influencer and vlogger, and she attained her popularity status by consistently uploading quality content. Although she is a vlogger and social media influencer, she also runs a website as a blogger.
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Zoe’s YouTube channel has amassed about 12 million subscribers, making ‘Zoella’ the 292nd YouTube channel with the most subscribers. Lastly, Zoe is one of the richest fashion YouTubers, with a net worth of $3.5 million.
5. Bethany Noel Mota
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Bethany is one of the richest fashion YouTubers in the United States of America. She owns the trendy and popular YouTube channel, ‘Bethany Mota.’ Bethany started her YouTube channel in 2009 to help viewers with various DIY ideas and makeup tutorials.
Bethany is a successful social media influencer and personality. Bethany’s success started to unfold when she signed an exclusive deal with the ‘Awesomeness TV.’ The ‘Awesomeness TV’ is a prominent YouTube network, and Bethany handled the ‘IMO’ segment of the TV show, which made her more famous.
Bethany’s ‘Bethany Mota’ YouTube channel has amassed over 12 million subscribers and 980 million views. These stats make her one of the most influential and popular social media personalities. Lastly, her successful career has earned her a whopping net worth of $5 million.
4. Nikkie De Jager
There are many Dutch female YouTubers, but only a few have huge numbers of views, but none of them comes close to Nikkie. Nikkie’s YouTube channel focuses more on makeup and beauty, and she is the most-watched female Dutch makeup and beauty YouTuber and vlogger.
Nikkie started her YouTube channel called ‘Nikkie Tutorials’ in 2008 with only a few views and no subscribers. Now, she has over 12 million active subscribers and about 1.7 billion view counts. She is the fourth most popular YouTuber in the Netherlands, with a net worth of $6 million.
Nikkie is popular for producing high-quality and educative content on YouTube, and her efforts were complemented with various awards. Nikkie received the ‘Teen’s Choice’ award in Los Angeles under the ‘Fashion Beauty Web Star’ category. In 2017, she was televised in Netherlands’ most popular TV series at the time.
3. Marialejandra Marrero
There are various YouTube channels, and most of them focus on a particular niche. Only a few YouTube channels, such as ‘Mariale,’ are versatile enough to touch on a variety of topics from different niches, including fashion. ‘Mariale’ YouTube channel is a versatile YouTube channel that explores various genres or niches, such as beauty, lifestyle, comedy, and motivation.
Marialejandra is a prominent YouTuber and social media influencer. She, however, made use of her popularity to venture into an entrepreneurial field. She created a lipstick brand with the name of her YouTube channel, and it contributed to her current net worth of $11 million. Lastly, Marialejandra’s YouTube channel has over 13 million subscribers.
2. Michelle Phan
When you talk about the ‘beauty genre,’ Michelle Phan is one of the richest fashion YouTubers in that field with a huge fan base. Phan started her YouTube career in 2006, where she gives her personal opinions on beauty segments. Phan’s take on beauty-related topics made her a famous social media personality. She is also considered one of the pioneers of YouTubers in the beauty niche or category.
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Michelle Phan’s successful career flourished so well that she won multiple awards, such as the ‘Shorty Award for Best YouTube Guru’ and the ‘Steam Awards for Inspiration Icon Award.’ These awards drastically increased her level as a social media influencer. Phan’s YouTube channel has over 12 million subscribers and 1.2 billion views, and she has a net worth of $50 million.
1. Jeffree Star
The richest fashion YouTuber
Jeffree Star is a famous YouTuber and influencer. He is popular for his fashion YouTube channel named after him, ‘Jeffreestar.” Jeffree Star is one of the richest fashion YouTubers. How did he start? Jeffree did not start his career as a fashion YouTuber as many would think. Instead, he started as a social media influencer on Myspace.
In Myspace, Jeffree’s popularity went through the roof. He became one of the most ‘followed’ personalities on Myspace. Jeffree’s popularity on Myspace stemmed from the trendy posts on pop or electronica music. His famous personality on Myspace significantly contributed to his YouTube channel’s growth in 2006. As Jeffree’s career as a successful social media personality flourished, he went on to establish ‘Jeffree Star Cosmetic,’ which is his cosmetic line.
Lastly, Jeffree has over 16 million subscribers. He also has a massive number of YouTube views, estimated to be 1.3 billion views. Hence, it is not surprising that Jeffree Star’s net worth is $200 million.
Fashion is a niche or category that requires creativity and skills. The most effective way to show the world your creativity and educate them simultaneously is by using social media platforms like YouTube and Instagram. YouTube, among other social media platforms, has helped a few people attain a wealthy status. Lastly, the richest fashion YouTubers discussed above, however, earned every penny by uploading quality content.